{"id":155077,"date":"2025-03-31T09:24:24","date_gmt":"2025-03-31T09:24:24","guid":{"rendered":"https:\/\/sinch.com\/?post_type=engage&#038;p=155077"},"modified":"2025-06-25T06:41:08","modified_gmt":"2025-06-25T06:41:08","slug":"rcs","status":"publish","type":"engage","link":"https:\/\/sinch.com\/engage\/rcs\/","title":{"rendered":"RCS"},"content":{"rendered":"\r\n    <section class=\"header-block section-py bg-warning \" data-theme=\"light\">\r\n        <div class=\"container bg-warning\">\r\n\r\n            \r\n            <div class=\"row align-items-center\">\r\n\r\n                <div class=\"col-md-6 col-lg-5  order-2 order-md-1\">\r\n\r\n                                            <p class=\"text-uppercase section-caption text-body-color\">SINCH ENGAGE RCS<\/p>\r\n                    \r\n                    <h1 class=\"text-accent mb-3 mb-md-5 mb-lg-4 p-0 h2\">RCS is the future of texting\u2014go there with us<\/h1>\r\n\r\n                                            <div class=\"mb-0 text-body-color\"><p class=\"mb-0\">Stay at the forefront of customer messaging with RCS: a secure, branded, and highly interactive version of SMS that delivers better results. We\u2019re leading the way.<\/p><\/div>\r\n                    \r\n                    \r\n                                            <div class=\"btn-group g-3 mt-3 mt-md-4 row\">\r\n                            \r\n    <div class=\"col-auto\">\r\n      <a href=\"https:\/\/sinch.com\/engage\/book-a-demo\/\" target=\"_blank\" class=\"btn btn-primary btn-lg btn-animated\">Request  RCS  beta access<\/a>\r\n    <\/div>\r\n                            <\/div>\r\n                    \r\n                <\/div>\r\n\r\n                \r\n                    <div class=\"col-md-6 col-lg-7 text-end order-1 order-md-2 mb-5 mb-md-0 ps-md-7 ps-lg-10\">\r\n                        \r\n                            <img decoding=\"async\" width=\"1296\" height=\"892\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Diagram-Photo-Engage-RCS-Header.png\" class=\"skip-lazy img-fluid \" alt=\"Image for RCS is the future of texting\u2014go there with us\" fetchpriority=\"high\" style=\"\" srcset=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Diagram-Photo-Engage-RCS-Header.png 1296w, https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Diagram-Photo-Engage-RCS-Header-300x206.png 300w, https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Diagram-Photo-Engage-RCS-Header-1024x705.png 1024w, https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Diagram-Photo-Engage-RCS-Header-768x529.png 768w\" sizes=\"(max-width: 1296px) 100vw, 1296px\">                                                                        <\/div>\r\n\r\n                \r\n            <\/div>\r\n\r\n                            \n\r\n    <div class=\"block-clients text-center pt-3 pt-md-4 pt-lg-7 mt-3 mt-md-4 mt-lg-3\">\r\n        \r\n        <div class=\"\">\r\n                            <p class=\"text-accent fs-sm mb-4\">\r\n                    Be ready to send RCS from the platforms you already use through our integrations                <\/p>\r\n                <div class=\"clients d-flex overflow-hidden flex-wrap \">\r\n                                                    <div>\r\n                                    <svg width=\"1\" class=\"clients-logo\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/logos\/hubspot.svg\" role=\"img\" alt=\"hubspot\">\r\n                                                                                    <title>\r\n                                                hubspot                                            <\/title>\r\n                                                                            <\/svg>\r\n                                <\/div>\r\n                                                    <div>\r\n                                    <svg width=\"1\" class=\"clients-logo\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/logos\/salesforce.svg\" role=\"img\" alt=\"salesforce\">\r\n                                                                                    <title>\r\n                                                salesforce                                            <\/title>\r\n                                                                            <\/svg>\r\n                                <\/div>\r\n                                                    <div>\r\n                                    <svg width=\"1\" class=\"clients-logo\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/logos\/shopify.svg\" role=\"img\" alt=\"shopify\">\r\n                                                                                    <title>\r\n                                                shopify                                            <\/title>\r\n                                                                            <\/svg>\r\n                                <\/div>\r\n                                                    <div>\r\n                                    <svg width=\"1\" class=\"clients-logo\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/logos\/zoho.svg\" role=\"img\" alt=\"zoho\">\r\n                                                                                    <title>\r\n                                                zoho                                            <\/title>\r\n                                                                            <\/svg>\r\n                                <\/div>\r\n                                                    <div>\r\n                                    <svg width=\"1\" class=\"clients-logo\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/logos\/workato.svg\" role=\"img\" alt=\"workato\">\r\n                                                                                    <title>\r\n                                                workato                                            <\/title>\r\n                                                                            <\/svg>\r\n                                <\/div>\r\n                                    <\/div>\r\n                    <\/div>\r\n\r\n    <\/div>\r\n\n\r\n            \r\n        <\/div>\r\n    <\/section>\r\n\n\n\r\n    <section class=\"section section-altblo section-py bg-ne-05\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row justify-content-lg-center\">\r\n                <div class=\"col-12 justify-content-center\">\r\n\r\n                    <div class=\"row align-items-center \">\r\n\r\n                        \r\n                        \r\n                        <div class=\"col-md-9 order-md-1\">\r\n                            <div>\r\n\r\n                                \r\n                                \r\n                                    <h2 class=\"mb-3 mb-lg-4 h3\">Turn every text into an experience<\/h2>\r\n\r\n                                \r\n                                                                    <div class=\"mb-0 text-body-color\"><p class=\"mb-0\">RCS combines the unbeatable reach and reliability of SMS with a rich experience customers will love.<\/p><\/div>\r\n                                \r\n                                \r\n                                \r\n                                \r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                \r\n                                    <div class=\"col-12 pt-6 pt-md-7 pt-lg-9\">\r\n                        \n\r\n    \r\n        <div class=\"row cards g-3 \">\r\n                            <div class=\"col-12 col-md-6 col-lg-4\">\r\n                                        <div class=\"card shadow-sm bg-body rounded d-flex flex-column  h-100 \">\r\n                                    \r\n                        \r\n                        <div class=\"card-image-zoom \">\r\n\r\n                            \r\n                            \r\n                                                            <img class=\"rounded-0\" decoding=\"async\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Engage-RCS-Carousel-Random-Numbers.png\" alt=\"Image for Instantly Recognizable\">\r\n                                                    <\/div>\r\n                                                                            <div class=\"card-body d-flex flex-column gap-4 \">\r\n                        <div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h5 \">\r\n                                Instantly Recognizable                            <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\">\r\n                                    With RCS, your messages appear with your verified name, logo, and brand colors \u2014 even if you\u2019re not saved as a contact. 90% open rate within 15 minutes.                                <\/div>\r\n                                                                                <\/div>\r\n                                            <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                            <div class=\"col-12 col-md-6 col-lg-4\">\r\n                                        <div class=\"card shadow-sm bg-body rounded d-flex flex-column  h-100 \">\r\n                                    \r\n                        \r\n                        <div class=\"card-image-zoom \">\r\n\r\n                            \r\n                            \r\n                                                            <img class=\"rounded-0\" decoding=\"async\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Engage-RCS-Carousel-Limited-Analytics.png\" alt=\"Image for Better, Comprehensive Analytics\">\r\n                                                    <\/div>\r\n                                                                            <div class=\"card-body d-flex flex-column gap-4 \">\r\n                        <div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h5 \">\r\n                                Better, Comprehensive Analytics                            <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\">\r\n                                    Ever wish you could track the open rates of texts? With RCS, you can. Plus, monitor engagement with interactive elements to drive better results.                                <\/div>\r\n                                                                                <\/div>\r\n                                            <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                            <div class=\"col-12 col-md-6 col-lg-4\">\r\n                                        <div class=\"card shadow-sm bg-body rounded d-flex flex-column  h-100 \">\r\n                                    \r\n                        \r\n                        <div class=\"card-image-zoom \">\r\n\r\n                            \r\n                            \r\n                                                            <img class=\"rounded-0\" decoding=\"async\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Engage-RCS-Carousel-Plain-Text.png\" alt=\"Image for Interactive Features that Convert\">\r\n                                                    <\/div>\r\n                                                                            <div class=\"card-body d-flex flex-column gap-4 \">\r\n                        <div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h5 \">\r\n                                Interactive Features that Convert                            <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\">\r\n                                    Transform simple texts into rich experiences with suggested replies and interactive buttons. Gain 3-7x higher click-through rates than Rich SMS.                                <\/div>\r\n                                                                                <\/div>\r\n                                            <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                    <\/div>\r\n\n\r\n                    <\/div>\r\n                \r\n            <\/div>\r\n\r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n<section class=\"section section-table section-py bg-transparent\" data-theme=\"light\">\r\n    <div class=\"container\">\r\n\r\n        \r\n                    <h3 class=\"mb-0 h3\">How does RCS differ from SMS and MMS?<\/h3>\r\n        \r\n        \r\n        <div class=\"d-flex flex-column gap-5 gap-md-6 gap-lg-7 pt-6 pt-md-7 pt-lg-9\">\r\n            \n\r\n    <div class=\"table-compare-block align wp-block-acf-table-child\" data-table-active-column=\"\">\r\n    \r\n    <h4 class=\"mb-3 mb-md-4\"><\/h4>\r\n    \n\n<div style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\" class=\"wp-block-table has-medium-font-size\"><div class=\"table-compare\" id=\"processed-table-68628ac39611d\"><div class=\"table-row table-head\"><div class=\"table-cel table-compare-label\"><div class=\"table-cel-inner\"><\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\"><strong>SMS<\/strong><\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\"><strong>MMS<\/strong><\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\"><strong>RCS<\/strong><\/div><\/div><\/div><div class=\"table-row\"><div class=\"table-cel table-compare-label\"><div class=\"table-cel-inner\"><strong>Reach<\/strong><\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Excellent reach <\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Good reach<\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Good reach<\/div><\/div><\/div><div class=\"table-row\"><div class=\"table-cel table-compare-label\"><div class=\"table-cel-inner\"><strong>Text limit<\/strong><\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Up to 160 characters per message<\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Up to 1600 characters per message<\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Up to 3072 characters per message<\/div><\/div><\/div><div class=\"table-row\"><div class=\"table-cel table-compare-label\"><div class=\"table-cel-inner\"><strong>Media<\/strong><\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Not supported<\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Images, video, audio supported <br>(Size limit: <strong>2MB<\/strong> for all images, <strong>600KB<\/strong> all audio and videos.)\u00a0<\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Images, video, audio supported <br>(Size limit: <strong>2MB<\/strong> for all images, <strong>600KB<\/strong> all audio and videos.)\u00a0<\/div><\/div><\/div><div class=\"table-row\"><div class=\"table-cel table-compare-label\"><div class=\"table-cel-inner\"><strong>Speed<\/strong><\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Excellent delivery<\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Good delivery<\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Good delivery<\/div><\/div><\/div><div class=\"table-row\"><div class=\"table-cel table-compare-label\"><div class=\"table-cel-inner\"><strong>Interactivity<\/strong><\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Minimal interactivity <\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Good interactivity <\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Excellent interactivity<\/div><\/div><\/div><div class=\"table-row\"><div class=\"table-cel table-compare-label\"><div class=\"table-cel-inner\"><strong>Branding<\/strong><\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Good for showcasing your brand <\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Good for showcasing your brand<\/div><\/div><div class=\"table-cel\"><div class=\"table-cel-inner\">Excellent for showcasing brand<\/div><\/div><\/div><\/div><\/div>\n\n\r\n\r\n        <\/div>\r\n\n\r\n        <\/div>\r\n\r\n    <\/div>\r\n<\/section>\n\n\r\n    <section class=\"section section-altblo section-py bg-light\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row justify-content-lg-center\">\r\n                <div class=\"col-12 justify-content-center\">\r\n\r\n                    <div class=\"row align-items-center \">\r\n\r\n                        \r\n                                                    <div class=\"col-md-6 col-lg-7 order-md-2 text-end mb-5 mb-md-0 ps-md-7 ps-lg-10\">\r\n                                \r\n\t                    <div class=\"iframe-responsive-container lazy-video \">\r\n                <a href=\"https:\/\/www.youtube.com\/watch?v=w0Z5buXWIOs\" class=\"lazy-video-link\" data-lazy-video=\"w0Z5buXWIOs\" target=\"_blank\" rel=\"nofollow\" role=\"button\" data-source=\"youtube\" data-thumb=\"https:\/\/img.youtube.com\/vi\/w0Z5buXWIOs\/maxresdefault.jpg\" title=\"Sinch Video\">\r\n                    <div class=\"btn btn-light btn-light-social btn-play btn-play-circle\">\r\n                                                    <svg aria-hidden=\"true\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/play.svg\"><\/svg>\r\n                                            <\/div>\r\n                    <img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/w0Z5buXWIOs\/maxresdefault.jpg\" alt=\"Everything you need to know about RCS in 2 minutes | Sinch\">\r\n                <\/a>\r\n            <\/div>\r\n                        <script type=\"application\/ld+json\">\r\n            {\n    \"@context\": \"http:\/\/schema.org\",\n    \"@type\": \"VideoObject\",\n    \"@id\": \"https:\/\/www.youtube.com\/watch?v=w0Z5buXWIOs#VideoObject\",\n    \"thumbnailUrl\": \"https:\/\/img.youtube.com\/vi\/w0Z5buXWIOs\/maxresdefault.jpg\",\n    \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/w0Z5buXWIOs\",\n    \"contentUrl\": \"https:\/\/www.youtube.com\/watch?v=w0Z5buXWIOs\",\n    \"name\": \"Everything you need to know about RCS in 2 minutes | Sinch\",\n    \"description\": \"Discover how RCS (Rich Communication Services) is expanding what's possible with business messaging by enabling more engaging, interactive, and secure customer experiences right in their native messaging inbox.\\n\\nIn this video we break down:\\n\\u2713 The difference between SMS, RCS, and RBM\\n\\u2713 What RCS Business Messaging (RBM) is and how it works\\n\\u2713 Interactive features that create app-like experiences\\n\\u2713 How verified sender status protects your customers\\n\\u2713 Simple steps to get started with RCS\\n\\n\\ud83d\\udd17 Want to learn more about RCS? Visit our website for guides, resources, and success stories: https:\/\/sinch.com\/rcs\/\\n\\nAbout Sinch\\nSinch is the Customer Communications Cloud. Whether you need to verify users or craft omnichannel campaigns, Sinch makes it simple. With our suite of APIs, ready-to-use applications, and tailored solutions, you can easily reach your customers through mobile messaging, voice, and email. Trusted by over 150,000 businesses worldwide\\u2014including leading names like Google, Uber, Paypal, and Visa\\u2014Sinch stands out for its unmatched reliability, security, and global reach. With our Global Super Network and AI-enriched products, we are pioneering the way the world communicates, ensuring that every customer interaction is seamless and secure. https:\/\/www.sinch.com\/\",\n    \"uploadDate\": \"2025-01-29T13:58:25+00:00\",\n    \"duration\": \"PT2M1S\"\n}        <\/script>\r\n\r\n\t\r\n                            <\/div>\r\n\r\n                        \r\n                        <div class=\"col-md-6 col-lg-5 order-md-1\">\r\n                            <div>\r\n\r\n                                \r\n                                \r\n                                    <h2 class=\"mb-3 mb-lg-4 h3\">Say hello to RCS<\/h2>\r\n\r\n                                \r\n                                                                    <div class=\"mb-0 text-body-color\"><p class=\"mb-0\">RCS (Rich Communication Services) is messaging as it should be. Sinch Engage makes getting started simple\u2014no coding required.<\/p><\/div>\r\n                                \r\n                                \r\n                                \r\n                                \r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                \r\n                \r\n            <\/div>\r\n\r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section class=\"section-py section-signup bg-dark \" data-theme=\"dark\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center\">\r\n                <div class=\"col-12 col-md-8\">\r\n                    <div class=\"d-flex flex-column\">\r\n                        <svg class=\"mb-4 text-accent\" width=\"64\" height=\"64\" data-url=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/logotype-sinch.svg\" aria-hidden=\"true\"><\/svg>\r\n\r\n                                                    <h3 class=\"text-accent mb-4 h1\">RCS is the future of texting<\/h3>\r\n                        \r\n                        <h4 class=\"mb-0 text-body-color\">Sinch Engage is the easiest way to get started<\/h4>\r\n\r\n                                                    <div class=\"btn-group g-3 mt-3 mt-md-4 row\">\r\n                                \r\n        <div class=\"col-auto\">\r\n            <a href=\"https:\/\/sinch.com\/engage\/book-a-demo\/\" target=\"_blank\" class=\"btn btn-primary btn-lg btn-animated\">Request beta access<\/a>\r\n        <\/div>\r\n                                    <\/div>\r\n                                            <\/div>\r\n                <\/div>\r\n                <div class=\"col-12 col-md-4 align-content-center mt-6 mt-md-0 ps-md-7 ps-lg-9\">\r\n                    <div class=\"d-flex justify-content-end\">\r\n                                                <img decoding=\"async\" class=\"section-signup-image w-100 img-fluid\" src=\"https:\/\/sinch.com\/wp-content\/plugins\/sinch-core\/assets\/images\/defaults\/signup-banner.png\" alt=\"Signup Graphic\" width=\"400\" height=\"280\">\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/section>\r\n\r\n\n\n\r\n    <section class=\"section section-altblo section-py bg-transparent\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row justify-content-lg-center\">\r\n                <div class=\"col-12 justify-content-center\">\r\n\r\n                    <div class=\"row align-items-center \">\r\n\r\n                        \r\n                        \r\n                            <div class=\"col-md-6 col-lg-7 order-md-1 text-start mb-5 mb-md-0 pe-md-7 pe-lg-10 d-flex d-md-block justify-content-start\">\r\n                                                                    <img decoding=\"async\" width=\"648\" height=\"446\" class=\"img-fluid\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Diagram-Photo-Engage-RCS-Security-Trust.png\" alt=\"Image for Build customer confidence with verified messaging\">\r\n                                                            <\/div>\r\n                        \r\n                        <div class=\"col-md-6 col-lg-5 order-md-2\">\r\n                            <div>\r\n\r\n                                                                    <p class=\"text-uppercase section-caption text-body-color\">Security and Trust<\/p>\r\n                                \r\n                                \r\n                                    <h2 class=\"mb-3 mb-lg-4 h3\">Build customer confidence with verified messaging<\/h2>\r\n\r\n                                \r\n                                                                    <div class=\"mb-0 text-body-color\"><p class=\"mb-0\">In a world of scams and phishing attempts, verification matters. RCS\u2019s built-in trust signals \u2014 like your name, logo, and verified sender badge \u2014 let customers know that it\u2019s safe to respond.<\/p><\/div>\r\n                                \r\n                                <ul class=\"list-style-check-primary mt-3 text-body-color\"><li><p>Stand out in the inbox<\/p><\/li><li><p>Build brand recognition<\/p><\/li><li><p class=\"mb-0\">Improve message response rates<\/p><\/li><\/ul>\r\n                                \r\n                                \r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                \r\n                \r\n            <\/div>\r\n\r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section class=\"section section-altblo section-py bg-ne-05\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row justify-content-lg-center\">\r\n                <div class=\"col-12 justify-content-center\">\r\n\r\n                    <div class=\"row align-items-center \">\r\n\r\n                        \r\n                        \r\n                            <div class=\"col-md-6 col-lg-7 order-md-2 text-end mb-5 mb-md-0 ps-md-7 ps-lg-10 d-flex d-md-block justify-content-start\">\r\n                                                                    <img decoding=\"async\" width=\"648\" height=\"507.5\" class=\"img-fluid\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-Handset-Engage-RCS-Engagement.png\" alt=\"Image for Capture more attention with rich, interactive feature\">\r\n                                                            <\/div>\r\n                        \r\n                        <div class=\"col-md-6 col-lg-5 order-md-1\">\r\n                            <div>\r\n\r\n                                                                    <p class=\"text-uppercase section-caption text-body-color\">RICH Engagement (coming soon)<\/p>\r\n                                \r\n                                \r\n                                    <h2 class=\"mb-3 mb-lg-4 h3\">Capture more attention with rich, interactive feature<\/h2>\r\n\r\n                                \r\n                                                                    <div class=\"mb-0 text-body-color\"><p class=\"mb-0\">Turn texting into an app-like experience right in your customer\u2019s native inbox on Android or iOS. RCS business messaging will soon support features like:<\/p><\/div>\r\n                                \r\n                                <ul class=\"list-style-check-primary mt-3 text-body-color\"><li><p class=\"mb-0\">High-resolution media like images, maps, and video<\/p><\/li><li><p class=\"mb-0\">Content carousels for showcasing multiple offerings <\/p><\/li><li><p>Suggested replies for faster two-way chats <\/p><\/li><li><p>Call-to-action buttons to boost conversions<\/p><\/li><\/ul>\r\n                                \r\n                                \r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                \r\n                \r\n            <\/div>\r\n\r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section class=\"section section-altblo section-py bg-white\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row justify-content-lg-center\">\r\n                <div class=\"col-12 justify-content-center\">\r\n\r\n                    <div class=\"row align-items-center \">\r\n\r\n                        \r\n                        \r\n                            <div class=\"col-md-6 col-lg-7 order-md-1 text-start mb-5 mb-md-0 pe-md-7 pe-lg-10 d-flex d-md-block justify-content-start\">\r\n                                                                    <img decoding=\"async\" width=\"648\" height=\"437\" class=\"img-fluid\" src=\"https:\/\/sinch.com\/wp-content\/uploads\/2025\/03\/SI-App-Engage-RCS-Insights.png\" alt=\"Image for Gain more data on how your messages performed\">\r\n                                                            <\/div>\r\n                        \r\n                        <div class=\"col-md-6 col-lg-5 order-md-2\">\r\n                            <div>\r\n\r\n                                                                    <p class=\"text-uppercase section-caption text-body-color\">Message insights<\/p>\r\n                                \r\n                                \r\n                                    <h2 class=\"mb-3 mb-lg-4 h3\">Gain more data on how your messages performed<\/h2>\r\n\r\n                                \r\n                                                                    <div class=\"mb-0 text-body-color\"><p class=\"mb-0\"> RCS has more enhanced analytics than SMS, giving you a fuller view of campaign performance. That leads to smarter decisions about your messaging strategy.<br><\/p><\/div>\r\n                                \r\n                                <ul class=\"list-style-check-primary mt-3 text-body-color\"><li><p class=\"mb-0\">See when customers receive and open your messages<\/p><\/li><li><p class=\"mb-0\">Understand how customers interacted with specific media<\/p><\/li><li><p class=\"mb-0\">Track total messages opened and delivered<\/p><\/li><\/ul>\r\n                                \r\n                                \r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                \r\n                \r\n            <\/div>\r\n\r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section id=\"faq-id-1\" class=\"section section-py bg-light\">\r\n      <div class=\"container\">\r\n        <div class=\"row justify-content-lg-center\">\r\n          <div class=\"col-12 col-lg-10 mb-4 mb-md-5 mb-lg-7\">\r\n            \r\n                          <h2 class=\"mb-3\">Frequently asked questions about RCS<\/h2>\r\n            \r\n                      <\/div>\r\n          <div class=\"col-12 col-lg-10 justify-content-center\">\r\n\r\n            <div class=\"accordion accordion-faq faq d-flex flex-column gap-3\">\r\n        <div class=\"accordion-item rounded\">\r\n          <div id=\"title-1\" class=\"accordion-header\">\r\n\r\n            <button class=\"accordion-button p-4 p-md-6\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#faq-collapse-1\" aria-expanded=\"true\" aria-controls=\"faq-collapse-1\">\r\n            What\u2019s the difference between SMS, MMS, and RCS?\r\n            <\/button>\r\n            \r\n          <\/div>\r\n          <div id=\"faq-collapse-1\" class=\"accordion-collapse collapse show\" aria-labelledby=\"title-1\">\r\n            <div class=\"accordion-body px-4 px-md-6 pb-4 pb-md-6 pt-2\">\r\n              <div style=\"margin-bottom: 8px\"><\/div>\r\n              <p class=\"\">SMS (Short Message Service) is the most popular form of messaging globally, largely because it\u2019s easy to use and works on almost all phones. It\u2019s reliable and widely accessible.\u00a0<\/p><p class=\"\"><span style=\"font-family: inherit;\">MMS (Multimedia Messaging Service) allows sending larger messages with attachments like photos, videos, and audio.<\/span><\/p><p class=\"mb-0\">RCS is the next step up\u2014it allows your texts to be brandable, and supports high-quality images, group chats, read receipts, and more interactive features, similar to modern messaging apps like WhatsApp\u2014but without the need to download anything.<span style=\"font-family: inherit;\"><\/span><\/p>\r\n              \r\n              <div style=\"margin-bottom: 8px\"><\/div>\r\n            <\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"accordion-item rounded\">\r\n          <div id=\"title-2\" class=\"accordion-header\">\r\n\r\n            <button class=\"accordion-button p-4 p-md-6 collapsed\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#faq-collapse-2\" aria-expanded=\"false\" aria-controls=\"faq-collapse-2\">\r\n            How do you switch from SMS to RCS?\r\n            <\/button>\r\n            \r\n          <\/div>\r\n          <div id=\"faq-collapse-2\" class=\"accordion-collapse collapse\" aria-labelledby=\"title-2\">\r\n            <div class=\"accordion-body px-4 px-md-6 pb-4 pb-md-6 pt-2\">\r\n              <div style=\"margin-bottom: 8px\"><\/div>\r\n              <p class=\"mb-0\">There\u2019s no big switch required\u2014if your messaging platform supports RCS, it can automatically send RCS messages when a customer\u2019s phone supports it, and fall back to SMS if not.<\/p>\r\n              \r\n              <div style=\"margin-bottom: 8px\"><\/div>\r\n            <\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"accordion-item rounded\">\r\n          <div id=\"title-3\" class=\"accordion-header\">\r\n\r\n            <button class=\"accordion-button p-4 p-md-6 collapsed\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#faq-collapse-3\" aria-expanded=\"false\" aria-controls=\"faq-collapse-3\">\r\n            What if I message a user who doesn\u2019t have RCS?\r\n            <\/button>\r\n            \r\n          <\/div>\r\n          <div id=\"faq-collapse-3\" class=\"accordion-collapse collapse\" aria-labelledby=\"title-3\">\r\n            <div class=\"accordion-body px-4 px-md-6 pb-4 pb-md-6 pt-2\">\r\n              <div style=\"margin-bottom: 8px\"><\/div>\r\n              <p class=\"mb-0\">No problem. The message will simply be sent as a regular SMS or MMS, so your customer will still get it\u2014it just won\u2019t have the extra RCS features.<\/p>\r\n              \r\n              <div style=\"margin-bottom: 8px\"><\/div>\r\n            <\/div>\r\n          <\/div>\r\n        <\/div><\/div>\r\n  <script type=\"application\/ld+json\">\r\n  {\r\n    \"@context\": \"https:\/\/schema.org\",\r\n    \"@type\": \"FAQPage\",\r\n    \"@id\": \"https:\/\/sinch.com\/engage\/rcs\/\",\r\n    \"mainEntity\": [{\r\n        \"@type\": \"Question\",\r\n        \"name\": \"What\u2019s the difference between SMS, MMS, and RCS?\",\r\n        \"acceptedAnswer\": {\r\n          \"@type\": \"Answer\",\r\n          \"text\": \"&lt;p class=&quot;&quot;&gt;SMS (Short Message Service) is the most popular form of messaging globally, largely because it\u2019s easy to use and works on almost all phones. 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