{"id":159505,"date":"2025-05-26T13:40:17","date_gmt":"2025-05-26T13:40:17","guid":{"rendered":"https:\/\/sinch.com\/?post_type=scc-chapter&p=159505"},"modified":"2025-06-11T15:07:07","modified_gmt":"2025-06-11T15:07:07","slug":"about-scc-survey","status":"publish","type":"scc-chapter","link":"https:\/\/sinch.com\/state-of-customer-communications\/chapter\/about-scc-survey\/","title":{"rendered":"About “The state of customer communications” survey"},"content":{"rendered":"\r\n
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Consumer survey breakdown<\/h3>\r\n \r\n \r\n
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<\/h4>\r\n \n\n
Countries<\/th>Gender<\/th>Birthdate<\/th><\/tr><\/thead>
United States: 25.2%\u2028\u2028\u2028\u2028\u2028<\/td>Female: 53.4% \u2028 \u2028<\/td>Before 1946: 3.0% \u2028 \u2028 \u2028\u2028<\/td><\/tr>
India: 9.4%\u2028<\/td>Male: 46.1%<\/td>1946-1964: 31%<\/td><\/tr>
Brazil: 9.2%<\/td>Non-binary (or no answer): 0.4%<\/td>1965-1980: 27.1%<\/td><\/tr>
United Kingdom: 9.1%\u2028<\/td><\/td>1981-1996: 28.6%<\/td><\/tr>
Australia: 9.0%<\/td><\/td>1997-2012: 10.3%<\/td><\/tr>
Canada: 7.4%<\/td><\/td><\/td><\/tr>
Germany: 7.1%<\/td><\/td><\/td><\/tr>
France: 7.1%<\/td><\/td><\/td><\/tr>
Mexico: 5.4%<\/td><\/td><\/td><\/tr>
Singapore: 3.7%<\/td><\/td><\/td><\/tr>
Spain: 3.7%<\/td><\/td><\/td><\/tr>
Italy: 3.6%<\/td><\/td><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\r\n\r\n <\/div>\r\n\n\r\n <\/div>\r\n\r\n <\/div>\r\n<\/section>\n\n\r\n
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Healthcare breakdown<\/h3>\r\n \r\n \r\n
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<\/h4>\r\n \n\n
Company size (by headcount)<\/th>Annual revenue<\/th>Job roles<\/th><\/tr><\/thead>
51 to 200: 22.8%\u2028\u2028<\/td>$10M – $50M: 25.0%\u2028\u2028<\/td>C-suite executive: 24%\u2028<\/td><\/tr>
201 to 500: 26.0%<\/td>$50M – $100M: 26.0%\u2028<\/td>VP-level executive: 25%\u2028<\/td><\/tr>
501 to 1,000: 25.2%\u2028<\/td>$100M – $500M: 25.2%<\/td>Director: 26.0%\u2028<\/td><\/tr>
More than 1,000: 26.0%<\/td>More than $500M: 23.8%<\/td>Management: 25.0%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\r\n\r\n <\/div>\r\n\n\r\n <\/div>\r\n\r\n <\/div>\r\n<\/section>\n\n\r\n
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Financial services breakdown<\/h3>\r\n \r\n \r\n
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<\/h4>\r\n \n\n
Company size (by headcount)<\/th>Annual revenue<\/th>Job roles<\/th><\/tr><\/thead>
51 to 200: 25.1%<\/td>$10M – $50M: 25.3%<\/td>C-suite executive: 25.5%<\/td><\/tr>
201 to 500: 24.6%<\/td>$50M – $100M: 25.1%<\/td>VP-level executive: 25.1%<\/td><\/tr>
501 to 1,000: 25.3%<\/td>$100M – $500M: 25.5%<\/td>Director: 25.5%<\/td><\/tr>
More than 1,000: 25.1%<\/td>More than $500M: 24.1%<\/td>Management: 23.8%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\r\n\r\n <\/div>\r\n\n\r\n <\/div>\r\n\r\n <\/div>\r\n<\/section>\n\n\r\n
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Retail breakdown<\/h3>\r\n \r\n \r\n
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<\/h4>\r\n \n\n
Company size (by headcount)<\/th>Annual revenue<\/th>Job roles<\/th><\/tr><\/thead>
51 to 200: 23.2%<\/td>$10M – $50M: 24.9%<\/td>C-suite executive: 25.9%<\/td><\/tr>
201 to 500: 24.4%<\/td>$50M – $100M: 23.2%<\/td>VP-level executive: 23.6%<\/td><\/tr>
501 to 1,000: 26.6%<\/td>$100M – $500M: 25.1%<\/td>Director: 25.9%<\/td><\/tr>
More than 1,000: 25.9%<\/td>More than $500M: 26.8%<\/td>Management: 23.6%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\r\n\r\n <\/div>\r\n\n\r\n <\/div>\r\n\r\n <\/div>\r\n<\/section>\n\n\r\n
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Technology breakdown<\/h3>\r\n \r\n \r\n
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<\/h4>\r\n \n\n
Company size (by headcount)<\/th>Annual revenue<\/th>Job roles<\/th><\/tr><\/thead>
51 to 200: 25.5%<\/td>$10M – $50M: 25.0%<\/td>C-suite executive: 25.4%<\/td><\/tr>
201 to 500: 24.5%<\/td>$50M – $100M: 25.5%<\/td>VP-level executive: 23.6%<\/td><\/tr>
501 to 1,000: 25.0%<\/td>$100M – $500M: 25.7%<\/td>Director: 25.9%<\/td><\/tr>
More than 1,000: 25.0%<\/td>More than $500M: 23.8%<\/td>Management: 25.1%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\r\n\r\n <\/div>\r\n\n\r\n <\/div>\r\n\r\n <\/div>\r\n<\/section>","protected":false},"featured_media":159512,"template":"","meta":{"_acf_changed":true},"class_list":["post-159505","scc-chapter","type-scc-chapter","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nSurvey methodology: The state of customer communications\u00a0- Sinch<\/title>\n<meta name=\"description\" content=\"View the details about survey respondents from Sinch\u2019s research into digital customer communications. 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